I scrolled the new-in baby pieces at H&M yesterday and was rather taken by all the beautiful soft mauve, cream, mole and natural linen tones in the recent Conscious and Exclusive baby collections – made sustainably using organic materials. Such a premium feel. A few pieces are low/out of stock but I know from personal experience that if you fill in your email address to be notified when they come back in they often do! So worth a try…

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