Each season there are a few brands I can’t get enough of. Usually, for me personally, different brands for different genders. As although much of both my sons and daughters’ wardrobes are gender neutral (and most of my daughters’ clothes are eventually passed down to my son) they do have different styles, personalities, likes and dislikes.
For AW20 my favourite brand for boys is TinyCottons. The girl’s pieces are brilliantly cool too and it’s pretty much all unisex but I just want to dress my son head-to-toe in this collection every single day. It’s very him! The colours, shapes, fabrics. Totally effortless, easy-to-wear and practical for the park the clothes are bold and fun, some even have a character on – it lets kids be kids but in the most stylish, modern way.
It’s not a bargain brand by any means. Definitely more than high street. BUT I can say the quality is high. My kids have TinyCottons pieces from previous collections and they’ve been passed down from one to the other and are still going strong. They’ll last.
These are my very favourites this season… click to shop.